Our Mahi
Defining our mahi
Understand what our roles include:
DIGITAL CREATOR
The Digital Creator produces, adapts and manages cultural digital content to preserve, protect and share taonga. This role blends creativity and tikanga Māori to ensure archives, stories and knowledge systems are accessible for whānau, hapū and iwi.
DATA ENTRY
The process of entering information into a computer system or database. This could be text, numbers, codes or other data. Carefully inputting whakapapa records, marae bookings or biodiversity monitoring data, ensuring the correct names, dates and meanings.
TRANSCRIPTION
Listening to audio or watching video and typing out the exact words spoken (and sometimes other sounds). Transcription is vital for preserving oral histories, documenting hui kōrero and creating written versions of taonga audio so they are searchable and accessible for future generations.
DIGITISATION
The process of converting physical materials into digital formats so they can be stored, shared and preserved electronically. Digitisation is a key tool for protecting taonga tuku iho, enabling whānau and hapū to keep copies of important documents, whakapapa and cultural treasures in secure, accessible formats without losing the mana of the originals.
CREATIVE ACTIVITIES
Creative Activities are culturally grounded research and content development processes that integrate Māori knowledge systems, tikanga and innovative digital practices to design, produce and share meaningful resources, statistics and stories.
These activities combine creative expression with data sovereignty, ensuring that digital and cultural taonga are collected, represented and used in ways that enhance Māori well-being, protect whakapapa and strengthen mana motuhake.
TOI ORANGA CONSULTANT
A specialist who applies the Toi Oranga framework to measure, interpret and enhance Māori well-being, prosperity and environmental health.
They provide strategic advice, design culturally aligned indicators and facilitate creative activities that integrate quantitative data, qualitative insights and tikanga Māori.
Their role ensures that decision-making, planning and evaluation are grounded in tikanga Māori, uphold mana motuhake and reflect intergenerational priorities for whānau, whenua and taiao.
TAIAO PROJECTS
Kaupapa Māori-led environmental initiatives that integrate cultural values, mātauranga Māori and scientific methods to assess the potential impacts of proposed activities on the taiao, cultural heritage and community well-being.
Identify, analyse and articulate how developments, policies or land-use changes may affect wāhi tapu, taonga species, natural resources and the cultural relationships of tangata whenua to the land, waters and ecosystems.
